This campaign aims to boost Black nonprofit fundraising by convincing everyday donors of their power - Plainview Herald
The BackBlack initiative is making waves by empowering everyday individuals to contribute to Black nonprofits. This campaign emphasizes the collective power of small donations to make a significant impact.
- The BackBlack initiative aims to increase fundraising for Black-led nonprofits.
- It emphasizes the power of everyday donors, especially those giving smaller amounts.
- The campaign has already directed over $12 million to Black-led organizations.
- Last year's efforts involved over 130,000 individual donors, mostly giving under $100.
- BackBlack combats the trend of concentrated philanthropy and de-prioritized diversity in grantmaking.
### Empowering the Everyday Donor
The BackBlack initiative is championing a vital cause: bolstering fundraising for Black-led nonprofits. In an era where philanthropic dollars are increasingly concentrated among the wealthy and some institutions are shifting focus away from diversity, this campaign is a powerful counter-narrative. It directly addresses everyday donors, highlighting their immense potential to drive change.
### Collective Impact of Small Gifts
Founder Floyd Jones reports that BackBlack has successfully channeled over $12 million to Black-led organizations in just three years. Notably, last year's efforts saw over 130,000 individuals contribute, with most gifts under $100. This demonstrates a profound truth: when the community unites, even modest contributions can aggregate into substantial support.
### Beyond Institutional Giving
Kaci Patterson, founder of Social Good Solutions, underscores the importance of Black Philanthropy Month. Her work focuses on building support for Black-led organizations outside the realm of traditional, often exclusive, "trend funding." Patterson's perspective reminds us that true philanthropy extends far beyond the confines of "institutional" giving, which has historically been concentrated within established circles of wealth and power.
This summary is an original, AI-generated overview based on publicly available information. All rights to the original article or video remain with the source publisher.